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Industrial manufacturing solutions
Help enterprises identify and follow up key decision makers in time through technology, shorten single order cycle, improve conversion rate, attract and retain customers with reduced efforts.
Industry Status Quo and Pain Points
For To B enterprises with long purchase cycles, customers need to go through multi-stage and multi-faceted considerations such as demand confirmation, product recognition, product conformity determination, cost or budget consideration, and even brand reputation before deciding to place an order.
Long-term cue follow-up only relies on the promotion of sales team, resulting in low efficiency and other problems.Introduce automatic marketing, cultivate and incubate sales cues through technical means, significantly improve the efficiency of cue follow-up and greatly cut labour cost.
Uncertain promotion channel effect
Sales cues obtained from various channels are dispersed and there is no integrated platform to track promotion results
Uncertain promotion channel effect
Sales cues obtained from various channels are dispersed and there is no integrated platform to track promotion results
Uncertain promotion channel effect
Sales cues obtained from various channels are dispersed and there is no integrated platform to track promotion results
Industrial manufacturing solutions
Omni-channel Customer Integration
Create a complete pool of enterprise leads through identity consolidation
Efficient Identification of Cue Value and Hierarchical Management
Predicting user demand preferences and decision values, and designing the nurturing process
Automated Marketing Scenario to Improve Operation Efficiency
Marketing scenarios are fully automated, saving manpower and improving efficiency
Authority Management
Ensure account security, manage risk and collaborate flexibly
Omni-channel Customer Integration
Integrate multi-channel customer sources, such as registered users of official website, fans of WeChat service number, H5/small program users, and users of offline activities to retain capital, in conjunction with enterprises' own business scenarios.
A complete pool of enterprise leads is established through identity recognition merging.
Efficient Identification of Cue Value and Hierarchical Management
Predict user's demand preference and decision-making value, design cue scoring and automatic cultivation process according to user source, browsing preference, browsing channel, browsing frequency, industry and profession, etc. as filled in the form. Marketing department shall directly utilize relevant data to distinguish high-quality cues, and transfer them to sales department for manual follow-up, and the rest cues are subject to hierarchical management.
Automated Marketing Scenario to Improve Operation Efficiency
Establish a precise management system for membership operation strategy analysis, focus on cultivation of brand membership loyalty, and ensure complete brand penetration with a more sustained momentum.
The complete process, from registration, check-in, conference interaction, questionnaire feedback, and ongoing post-conference cultivation, is automated throughout the operation.
Automatically trigger emails about products that may be of interest to potential customers, generating interactive behaviors to remind sales to follow up
Attempt to win back potential customers by understanding the reasons for non-signing and leading to an order
Nurture customers to familiarize themselves with product performance and increase stickiness with continued use
Systematic automation triggers contract expiration reminders to reduce human intervention and improve the efficiency of contract renewal conversion
Authority Management to Cover Risk Management and Flexible Collaboration
Adapt to corporate entity structure, enable multi-authority and multi-level management within the group, and ensure account security.
Foster various additional schemes for information sharing/isolation among departments, cross-functional collaboration, and simplified approval process.